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G08 & G09 AEON Mall Lembah Sireh
Pusat Beli-Belah Kota Bharu
15050 Kota Bharu
Kelantan Malaysia

Mon – Sun : 10.00am – 10.00pm

Shop Location
Swee Cheong Logo

Located in the heart of Kota Bharu at the AEON Mall, the Rolex shop-in-shop sits within the exclusive environment of Swee Cheong Watch that has been long recognised as Kelantan’s foremost destination for discerning watch enthusiasts. A part of Rolex of the worldwide network of Official Rolex Retailers, Swee Cheong Watch takes pride in providing expert guidance on the purchase and care of Rolex timepieces. We guarantee the authenticity of each and every part of the Rolex timepieces.

With the necessary knowledge, skills and technical know-how in horological history and innovative technology, our experienced sales advisors are extensively trained to be cognisant of the latest development in watchmaking. Let us take you on an immersive journey into the world of Rolex by sharing with you the fascinating world of Rolex as well as the intricacies behind every Rolex timepiece. Built on an unparalleled reputation, our attentive and knowledgeable sales advisors are always ready to help you discover the perfect Rolex timepiece.


Swee Cheong Watch was founded in 1955 during the British colonial rule and with the generous support from our customers and partners, we continued to expand and grow our operations. In 2004, Swee Cheong Watch solidified our partnership with Rolex by opening its first-ever Rolex boutique in the bustling KB Mall.

Today, we are acknowledged by watch connoisseurs as a reputable retailer of fine watches. Swee Cheong holds true to its roots and remains a family enterprise. Now into its second generation, we are guided by an innovative spirit and a resolute commitment towards customer service. We welcome you to discover a comprehensive collection of Rolex timepieces at our elegantly furnished boutique and chart your own everlasting relationship with Rolex through us.